Bar Convent Berlin 2025: New Formats, Next-Gen Drinks & Global Connections
When Berlin throws open its doors to the world’s bar and beverage community from October 6–8, 2025, it’s more than a trade show.
This year’s Bar Convent Berlin 2025 promises bold new formats, fresh spirits, and faces you’ll want to know. Anyone in Hamburg, Munich, Prague or Dresden watching the drinks scene, this is the summit.

We’ll dive into what’s new, what’s trending, and why you should care—even if you’re sipping an aperitivo in Potsdam or Leipzig.
Bar Convent Berlin leads bar and beverage industry
Bar Convent Berlin is the world’s leading trade fair for the bar and beverage industry. Every year, bar owners, distributors, manufacturers and bartenders from around 90 countries gather at Messe Berlin to share innovations, network, and catch global trends.
In 2024, the show hosted 15,114 trade visitors and more than 500 exhibitors. Now in 2025, the organizers are pushing new formats, deeper education, and stronger spotlight themes.
Reimagined Education Program
A Reimagined Education Program & BCB Embassy
Under the direction of Priyanka Blah and the BCB education board (Eleni Nikoloulia, Damien Guichard, Maria Gorbatschova), the education track has been refashioned for depth and diversity.
This year sees the debut of the BCB Embassy — a multi-day space that fuses education, bar experience, and tastings in a dynamic setting.
Each day has a theme:
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Day 1: Low & No
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Day 2: Classics
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Day 3: Next Generation
The Embassy bar will be staffed by the team from Botanical by Alfonse, weaving together thematic drinks that reflect each day’s focus.
Wine as a Core Theme
For the first time, wine is receiving a dedicated place in the program. Each day, one stage slot is reserved for wine cocktails, low-ABV pairing, pricing strategy, and building wine lists.
This is big: in cities like Munich and Prague, where wine culture is strong, we’ll see bar menus evolving to treat wine not as side option, but as a central player.
Working Wednesday: Spotlight on Young Talent
In 2025, Working Wednesday debuts as a day reserved for young professionals, students, and rising talent.
In collaboration with the Deutsche Barkeeper-Union (DBU), the show offers discounted student access, career sessions, and matchmaking opportunities.
Director Petra Lassahn says:
“It’s about real encounters, inspiration and perspectives —
for young talents as well as for the companies that want to shape the future.”
The Young Guns of BCB 2025
A highlight is the Young Guns segment, spotlighting emerging bar brands pushing boundaries.
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88 Cocktails RTD pays homage to the Negroni and its ancestor Milano Torino, offering ready-to-drink, handcrafted blends.
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Balance 21 from Brno offers kombucha enriched with probiotics—scalable as mixers or soft RTDs.
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Carasman Gin introduces hemp terpenes (non-psychoactive) for a botanical spin.
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IRRIPETIBILE! by Hungrycircle uses a patented algorithm so each bottle’s flavor and design become unique, embracing surprise.
These are not gimmicks. They represent a deeper shift: blending tradition with data, fermentation with narrative, craft with experimentation.
Networking, Matchmaking & Business Power Moves
Bar Convent Berlin 2025 also leans harder into networking. The BCB Matchmaking platform offers attendees and exhibitors the chance to find and schedule meetings ahead of time. barconvent.com
Also, the event promises “targeted networking” and new formats to better connect brands, buyers, and creators. Drinks International
In a global context where bar trends diffuse fast—from Berlin to Hamburg, Munich to Prague—these connections matter for importers, bartenders, hotel groups, and spirits marketers alike.
Mini FAQ
Q: When and where does Bar Convent Berlin 2025 take place?
A: October 6–8, 2025, at Messe Berlin (Exhibition Grounds).
Q: What is the BCB Embassy?
A: The Embassy is a hybrid space combining education, tasting experiences, and a live bar setup—curated around daily themes (Low & No, Classics, Next Generation).
Q: Who are the “Young Guns”?
A: Young Guns are new or emerging brands unveiled at BCB 2025. Think 88 Cocktails RTD, Balance 21, Carasman Gin, IRRIPETIBILE! and others redefining spirits and aperitifs.
Conclusion & Invitation
Bar Convent Berlin 2025 isn’t just a gathering—it’s a pivot point for the bar world.
With fresh formats, emerging voices, and a bold embrace of wine and young talent, this edition promises ideas that will ripple through Munich, Prague, Hamburg and beyond. If you’re in the drinks business—or even just a dedicated drinker—this is one week you’ll want to watch, attend, or follow closely.


